Privacy Policy

Last updated: 3 November 2026

This Privacy Policy explains how Anujarusiya ("we", "us" or "our") collects, uses, stores and shares your personal information when you visit or make a purchase from www.anujarusiya.com ("Website").

We value your privacy and are committed to protecting the personal information you share with us.

1. Personal Information We Collect

When you visit our Website or make a purchase, we may collect the following information:

Personal and Contact Information

• Full name

• Email address

• Phone number

• Billing and shipping address

Order and Transaction Information

• Products purchased and order details

• Payment status and transaction reference details

• Billing information and order history

Payment transactions are processed through secure third-party payment gateway providers. We do not directly store your complete credit or debit card details.

Device and Browsing Information

When you browse our Website, certain information may be collected automatically, including:

• IP address

• Browser type and device information

• Time zone and location-related information

• Cookies and similar tracking technologies

• Pages and products viewed

• Website interactions and referral sources

This information helps us understand how visitors use our Website and improve their shopping experience.

2. How We Use Your Personal Information

We use the information collected for the following purposes:

• To process, confirm and fulfil your orders.

• To arrange shipping and delivery of purchased products.

• To communicate order confirmations, shipping updates and delivery notifications.

• To respond to customer queries and provide support.

• To process eligible refunds and resolve order-related issues.

• To prevent fraudulent transactions and maintain website security.

• To improve our products, services and shopping experience.

• To understand customer preferences and website performance.

• To send promotional emails, product updates and offers where you have opted to receive such communications.

You may unsubscribe from promotional emails at any time using the unsubscribe link provided in the email.

3. Cookies and Tracking Technologies

Our Website uses cookies and similar technologies to improve functionality, understand visitor behaviour and support marketing activities.

These technologies may be used to:

• Remember your shopping cart and preferences.

• Understand how visitors interact with our Website.

• Analyse website traffic and performance.

• Measure the effectiveness of advertising campaigns.

• Provide relevant product recommendations and advertisements.

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect some website functionalities.

4. Sharing Your Personal Information

We may share your personal information with trusted third-party service providers when necessary to operate our business and fulfil your orders.

These may include:

Shopify: Our e-commerce platform, which hosts our online store and supports order processing.

Payment Gateway Providers: Payment service providers, including PayU where applicable, who securely process online transactions.

Shipping and Logistics Partners: Courier and delivery companies that require your name, address and phone number to deliver your orders.

Marketing and Analytics Platforms: Services such as Google and Meta, where applicable, to analyse website activity and measure advertising performance.

Email and Communication Services: Service providers that help us send order notifications, customer communications and promotional emails.

We do not sell your personal information to third parties.

We may also disclose information when required by law, regulation or a lawful government request.

5. Behavioural Advertising

We may use certain customer and browsing information to measure advertising performance and show relevant advertisements through platforms such as Google and Meta.

These platforms may use cookies, pixels or similar technologies to understand interactions with our Website.

You can manage your advertising preferences through the respective platforms and your browser settings.

6. Data Security

We take reasonable steps to protect your personal information against unauthorised access, misuse, alteration or disclosure.

Our e-commerce platform and third-party service providers use security measures to protect information processed through their services.

However, no method of internet transmission or electronic storage can be guaranteed to be completely secure.

7. Data Retention

We retain personal information for as long as reasonably necessary to fulfil the purposes described in this policy, including processing orders, providing customer support, maintaining business records, resolving disputes and complying with applicable legal and accounting requirements.

When information is no longer required, we take appropriate steps to delete or anonymise it, subject to applicable legal obligations.

8. Your Privacy Rights

Subject to applicable laws, you may request to:

• Know what personal information we hold about you.

• Correct or update inaccurate information.

• Request deletion of personal information where legally permissible.

• Withdraw consent for certain uses of your personal information.

• Opt out of promotional communications.

• Raise concerns regarding the way your personal information is being used.

To make a privacy-related request, please contact us using the details provided below.

9. Third-Party Websites

Our Website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those websites.

We encourage you to review their respective privacy policies before sharing personal information.

10. Children's Privacy

Our Website is intended for general audiences and is not specifically directed at children.

We do not knowingly collect personal information from children without the legally required parental consent.

If you believe that a child has provided us with personal information inappropriately, please contact us so that we can take appropriate action.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website operations or applicable legal requirements.

Any updates will be published on this page along with the revised date.

12. Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights or have concerns about how your personal information is handled, please contact us:

Anujarusiya

Business Owner: Anuja Rusiya

Business Address:
No. 343, Shopprix Mall, Maharaja Agrasen Marg,
Sector 61, Noida – 201301, Uttar Pradesh, India.

Email: anujaniftdelhi@gmail.com
Phone: +91 8452819213

Website: https://www.anujarusiya.com